Phoenix, AZ — (April 1, 2016) — Greenlite Holdings, LLC (“Greenlite”) is proud to highlight that its first major multifamily acquisition, Catalina Vista Apartments, was funded entirely with internal equity. The firm acquired the 50‑unit garden‑style community in Tucson for USD 1.55 million and invested over USD 422 000 in renovations without syndicating or raising outside equity. By self‑funding both the purchase and the capital improvements, Greenlite demonstrated strong alignment with future investors and proved its ability to execute a heavy value‑add business plan on its own balance sheet.
“Investing our own capital into Catalina Vista signaled our commitment to the value‑add strategy and allowed us to refine our processes before opening opportunities to outside investors,” said Jonathan Lewis, founder and CEO. “This self‑funded repositioning provided us with a robust track record and laid the groundwork for future capital raises.”
The successful self‑funded repositioning delivered an approximate 180 percent total return on equity and an equity internal rate of return of 47.31 percent, validating Greenlite’s approach to sourcing, renovating and operating multifamily properties. These results are consistent with the firm’s Schedule of Real Estate Owned, which shows a 179.90 percent total return on equity, a 47.31 percent equity IRR and a 2.80× equity multiple on Catalina Vista. The firm’s willingness to deploy its own capital early in its history underscores its disciplined underwriting and investor‑aligned philosophy.
Greenlite Holdings is a real estate investment firm founded in 2013 in Phoenix, Arizona, specializing in transforming underperforming multifamily properties into high‑performing assets. Now headquartered in Salt Lake City, Utah, the firm uses a disciplined, hands‑on approach to reposition properties and deliver strong risk‑adjusted returns. Greenlite self‑funded its early acquisitions, including Catalina Vista, before expanding its investor base through future Regulation A and Regulation D securities offerings.
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